TRADE RELATIONS

• Customized trade and marketing strategy for each individual client
• Database building and maintenance
• Sales calls and visits with product positioning negotiation
• Creation of customized presentations in the local market language
• Translation service
• Customer and e-mailing service answering to trade enquires
• Management of joint marketing ventures with Tour Operators and airlines
• Organization of workshops, roadshows, webinars, training sessions
• Implementation of special events for trade key players
• Organization and escorting of trade familiarization trips
• Client representation at major tourism international exhibitions

WEB & DIGITAL MARKETING

• Development of a comprehensive web marketing strategy
• Translation of international websites (English to market language)
• Optimization of website content for SEO purposes
• Management of Social Media platforms (Facebook, Instagram, Twitter)
• Implementation of strategic actions (contests, games…) on Social Media
• Creation of customized Newsletters and DEM
• Negotiating media buying for online advertising campaigns

PUBLIC RELATIONS & MEDIA

• Customized PR & Media marketing strategy to amplify product visibility
• PR office activity
• Press release production
• Translation service
• Facilitate press conferences, round tables and media interviews
• Organization and escorting of media hosting trips
• Organization and management of media events
• Enhance client’s presence at trade events and exhibitions through customized PR actions
• Media buying negotiation

CONSUMER MARKETING

• Product presentations in collaboration with trade key players
• Ideation of creative and unconventional consumer events
• Presence at specific targeted exhibitions (honeymoons, families, adventure)
• Graphic design, layout and production of flyers, special brochures and customized merchandising